The Writer as Marketer: Using Social Media and Digital Tools to Build a Platform, Connect with Readers and Grow Your Community Online

These days, it isn’t enough to just write a compelling novel. Agents and editors are looking for writers who are also engaging potential readers online, building strong virtual communities and using social media to build a platform before they’ve even gotten published.

This panel will discuss how to get started in this scary new digital world, best practices for using social media, balancing the personal and the professional online, and – most importantly – what you do to make sure that your writing doesn’t suffer in the process. Q&A session to follow!

Colleen Lindsaycommunity manager for Book Country

Lauren Cerand, Publicist

Dan Blank,  founder of